Source Smarter. Scale Faster

From first sketches to final delivery, we manage sampling, production, and QC with transparent pricing and boots on the ground across Asia.

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Why East West Basics

Sourcing That Delivers. Wherever You Start.

We handle factory vetting, production oversight, and quality control,
so you can focus on selling, scaling, and building your brand.

<0.005% Defect Rate

<0.005% Defect Rate

Consistent quality in every shipment.

3,000+ Vetted Factories

3,000+ Vetted Factories

Trusted partners worldwide.

Real-time Updates

Real-time Updates

From our team on the ground.

Transparent Pricing

Transparent Pricing

Aligned to your target costs.

27 Years’ Experience

27 Years’ Experience

Partnering with startups and global brands.

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How We Work

End-to-End Sourcing, Managed Step by Step by Us

Every step of the sourcing journey, clearly mapped and managed by people who’ve done this for decades.
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Step 1: Discover

Understand your product specs, goals, and roadmap.

"Where are you trying to sell? What do you need? Let’s figure that out first."

Step 2: Source, Vet & Quote

Identify the right factories, check feasibility, and confirm pricing.

"We won’t waste your time—if your target price isn’t possible, we’ll say so."

Step 3: Sample

Develop and align on the prototype.

"We’ll match your sample or prototype one from scratch."

Step 4: Produce

Manage production and provide updates from the factory floor.

"We’re in the factory before, during, and after."

Step 5: Quality Control

Separate QC team inspects goods before they leave the factory.

"No assumptions. Just checklists and real accountability."

Step 6: Ship & Scale

Coordinate delivery and support long-term growth.

"Reorders give us leverage to negotiate better terms over time."

how we work mobile
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How We Get Sourcing Right

Our Fundamentals for Successful Sourcing

Successful sourcing demands more than placing orders. It takes hands‑on oversight,
consistent communication, and trusted relationships with factories that meet the highest standards.

Factory Vetting

Factory Vetting

Factory Vetting

We visit every factory, check cleanliness, meet management, verify a proven track record, and confirm ethical practices. We only work with factories we’d trust.

Reliable Communication

Reliable Communication

Reliable Communication

We keep you informed with proactive check‑ins, real‑time updates, and clear timelines so your production stays on track and you’re never left guessing.

Production Monitoring

Production Monitoring

Production Monitoring

Our 50+ full‑time team members are on the ground in the factories, monitoring every step from start to ship to keep quality consistent and timelines on track.

product categories

Products We Specialize in Sourcing

We focus on consumer‑facing products that demand precision, consistent quality, and on‑time delivery — the kind of goods you can’t risk getting wrong.
Storage & Organization
Storage & Organization
Furniture & Decor
Furniture & Decor
Seasonal/Holiday
Seasonal/Holiday
Fitness & Outdoors
Fitness & Outdoors
Kitchenware
Kitchenware
Lighting
Lighting
Travel & Bags
Travel & Bags
Toys & Games
Toys & Games
Outdoor, Garden, & Patio
Outdoor, Garden, & Patio
Baby
Baby

Where and What We Source

Sourcing From Asia to Markets Worldwide

We manage production in Asia’s top hubs and deliver to markets in North America, Europe, Latin America and beyond — reducing risk, ensuring quality, and meeting regional needs.
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Sourcing From Asia to Markets Worldwide

Operating in Key Manufacturing Hubs:

China
China:
  • Furniture (including sofas, tables, chairs, beds, cabinets, desks, wardrobes)
  • Holiday Items (decorations, lighting, ornaments)
  • Toys and Games
  • Home Appliances and Home Accessories
  • Home Decor (including decorative items, vases, picture frames, wall art)
  • Plastic and Rubber Products
  • Mother of Pearl items
  • Stationery and Office Supplies
  • Pet Products
  • Sports and Fitness Products
See more
Vietnam
Vietnam:
  • Furniture (wooden and metal)
  • Handicrafts and Decorative Items
  • Marine and Rubber Products
  • Sporting Goods and Equipment
  • Shoes and Leather Accessories (components)
  • Holiday Items
  • Sporting Goods and Equipment
  • Shoes and Leather Accessories (components)
  • Holiday Items
  • baskets
  • home organization
See more
Cambodia
Cambodia:
  • Textiles and Fabrics (excluding apparel)
  • Handicrafts and Artisanal Goods
  • Jewelry and Silverware
  • Silver and Metal Crafts
  • Furniture
  • Ceramics and Pottery
  • Craft Supplies and Tools
  • Holiday Items
See more
India
India:
  • Handicrafts and Decorative Items
  • Metal and Steel Goods
  • Paper and Cardboard Products
  • Rugs
  • Leather and Leather Products (excluding footwear)
  • Furniture
  • Holiday Items
  • furniture
  • Rugs
  • Ceramic and Pottery Artifacts
  • Glass and Crystal Works
See more

What Makes East West Basics Different

Why Brands Choose Us

We’re your sourcing partner for the long term, managing the hard parts,
so you can focus on growing your business.

Partnership‑First Approach

Partnership‑First Approach

We act as an extension of your team, aligning our process to your goals from day one.

End-to-End Sourcing

End-to-End Sourcing

From product design to delivery, we manage the full sourcing lifecycle.

Quality at Every Step

Quality at Every Step

Inspections before, during, and after production keep defects under 0.005%.

Accessible Expertise

Accessible Expertise

Quick answers from U.S. and Asia‑based teams who manage your production.

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Client Results

What It Looks Like When It Works

We’ve helped everyone from QVC entrepreneurs to fast-growing fitness brands.
Stakt

Stakt

Fitness/Organization Brand

After getting stuck with a container of defective goods from unreliable factories, Stakt partnered with East West Basics to transform their sourcing strategy and eliminate quality concerns.

  • Eliminated quality control concerns
  • Competitive pricing and MOQ negotiation
  • Outstanding quality control with punctual deliveries
  • Freed up resources to focus on business growth
Read more
Lori Greiner

Lori Greiner

QVC Entrepreneur

When Lori's original factory demanded a surprise price increase with just 60 days until her QVC launch deadline, East West Basics stepped in to save a 50,000-unit order.

  • Sourced and vetted factories in 24 hours
  • Delivered an approved counter sample in 3 days
  • Delivered all goods on or ahead of schedule
  • 18-year partnership established
Read more
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Let’s Get to Work

Ready to Start Sourcing the Right Way?

Talk to a team that’s managed sourcing for 100+ brands, from first-time founders to national retailers.

Please meet our requirements prior to filling out the form so we can properly assist you.

  • Please be looking for services in the following locations only: China, Vietnam, Cambodia or India.
  • If you are looking to sell us something, please do not fill out this form.
  • Minimum Order Value of $20k is Required.

Frequentle asked questions

FAQs

Do you have minimums?
MOQs vary by product and factory, but we negotiate the best possible minimums for your specific needs.
What do you charge?
We don’t charge hourly rates, retainers, or sales percentages. We’re paid only when you place an order, after approving your sample and pricing.
Can you assist with import/export regulations and customs issues?
Yes, we provide our clients with a clear understanding of import/export regulations and customs documentation.
How will I know that I will be obtaining products that are of good quality?
With years of experience and a proven track record with major retailers, our claim rate is less than 0.005%.

More Than Sourcing. Your Product, Realized

Toys & Games

Toys & Games

Furniture & Decor

Furniture & Decor

Home Decor

Home Decor

Travel Accessories

Travel Accessories

Fitness

Fitness

Toys

Toys

Storage Containers

Storage Containers

Kitchenware

Kitchenware

Furniture & Decor

Furniture & Decor

Pet

Pet

Outdoor, Garden & Patio

Outdoor, Garden & Patio

Seasonal & Holiday

Seasonal & Holiday

Outdoor, Garden & Patio

Outdoor, Garden & Patio

Travel Accessories

Travel Accessories

Fitness

Fitness

Storage & Organization

Storage & Organization