Global Sourcing Insights

Discover how East West Basics Co-Founder Robert Sperling approaches global sourcing, overseas manufacturing, factory selection, quality control, and product development. Drawing on more than 30 years of firsthand experience, he shares practical strategies for reducing risk, improving product quality, and building resilient supply chains.

How do successful brands build resilient global supply chains while avoiding costly sourcing mistakes? In this episode, East West Basics Founder Robert Sperling shares decades of firsthand experience in global sourcing, overseas manufacturing, factory selection, quality control, and product development. Whether you’re an entrepreneur, Amazon seller, or established retailer, you’ll gain practical strategies for sourcing smarter and reducing manufacturing risk.

What does it take to build a resilient global supply chain in today’s rapidly changing manufacturing landscape? In this episode, East West Basics Founder Bob Sperling and Director of Product Jenna Sperling share how leading brands approach global sourcing, overseas manufacturing, product development, supplier relationships, and supply chain management to reduce risk and scale with confidence. Learn how decades of firsthand experience, on-the-ground expertise, and a collaborative approach help businesses build stronger…